The alpine meadow alternative to a “sales funnel” model Somapreneurs are feeling tension in the marketplace between science, compassion, ethics, and a tanking economy. I hope I can take a little of that pressure off today by sharing my alternative to the “sales funnel” method of marketing, the “Alpine Meadow” model. I co-created this during … Read more
Communication secrets for creative solo-preneurs with Madeline Schwarz The holistic practitioners I mentor are some of the most innovative, creative people I know. They have synthetic minds and see connections that other people miss. They have a rich inner life, but sometimes struggle to get their brilliant ideas out to a larger audience. If this … Read more
Tell stories about your own flaws and rough edges (in service of teaching others what you learned). People don’t resonate with success; they resonate with overcoming obstacles and living to tell the tale.