When the going gets tough…

The tough go dancing It was a crazy year. Yay, you made it! It’s over! I’m celebrating my 9th year leading Embodiment Professionals Mastermind Groups, and every year we have a little ritual where we ask each other: What was your most regenerative investment of time in 2025? This is looking at energy and time, … Read more

The creative spark: Offer creation for holistic practitioners

I love co-creating with my core audience. How do you balance your wandering creative spirit with the needs of your audience and the practicalities of business development? This is a tension that plagues many holistic practitioners I’ve worked with. And y’all. I have certainly let my freak flag fly in building my business. Check out … Read more

Financial goals are a hidden goldmine for somapreneurs

Overwhelm and underpay are increasing for somatic educators and psychotherapists Starting with financial goals is a surprisingly powerful strategy for developing your practice. On the surface it may seem dry and boring. It’s certainly not the main motivator for most practitioners I know! However, it can be a source of shocking creativity. If I need … Read more

Jam Sessions for Business Growth

for Holistic Practitioners Collaborative jam sessions can unlock clarity, creativity, and courage for somatic practitioners and therapists committed to building a purposeful, profitable business. The challenge of building a successful business as a somatic practitioner, psychotherapist, or healer isn’t simply about technical skills or formal credentials. It’s about authentically weaving your personal mission into the … Read more

Newsletters are still a powerful tool for somapreneurs

Why they are good for you, your business, and your clients Are you a somapreneur struggling with a massive to-do list, and less available time to do anything? Perhaps you are working a part time job while starting a new business. Perchance you have been in business for years, but you want to spend some … Read more

How To Grow A Successful Membership Community

Today I’m delighted to share with you an interview with my dear Alexander Technique colleague Imogen Ragone on how and why she built a membership community as a part of her business, BodyIntelligence. Membership community is one way holistic practitioners can increase income and “scale up” our businesses. Unfortunately, it can be a big energy … Read more

Social media for somapreneurs: Is YouTube the best?

Choosing the right social media marketing channel, and sticking to it, is one of the most important business decisions you need to make. I recommend YouTube to most of my business coaching clients. Most of them are educators in one way or another, and YouTube is great for educational content. However, it takes time to … Read more

Financial Projections for somapreneurs

Discover the joy (yes, joy!) of setting modest growth goals and learn to love financial planning. Start by answering three vital questions to align with your purpose, then download the comprehensive financial projections chart and envision a year of financial success and personal growth for your holistic business.

Why holistic practitioners need to be better storytellers

Communication secrets for creative solo-preneurs with Madeline Schwarz The holistic practitioners I mentor are some of the most innovative, creative people I know. They have synthetic minds and see connections that other people miss. They have a rich inner life, but sometimes struggle to get their brilliant ideas out to a larger audience. If this … Read more

Overcoming fear of success for somapreneurs

Tell stories about your own flaws and rough edges (in service of teaching others what you learned). People don’t resonate with success; they resonate with overcoming obstacles and living to tell the tale.